We specialize in marketing services for small and medium-sized businesses.
Launched in 2007, brandfire marketing is a minority-owned business based in Annapolis, MD and owned by Saudia Gajadhar, marketing consultant. Saudia has extensive experience in leading integrated marketing communications programs in both product and service industries, including work for a number of Fortune 500 and industry-leading clients spanning many business sectors, targets and channels.
Who we are
Saudia Gajadhar – Principal
Saudia Gajadhar, principal of brandfire marketing, has 17 years experience in marketing communications. Saudia has expertise in developing and implementing successful trade and consumer strategies and multi-vehicle tactics with a specialized focus in strategic marketing communications planning and execution, brand positioning, market research and target audience insights.
Saudia has contributed to the marketing efforts of a number of Fortune 500 and industry-leading clients spanning many business sectors. She has worked at industry-leading advertising and marketing communications agencies such as Lintas:New York, Saatchi & Saatchi and Marriner Marketing in account management and strategic planning leadership roles. She has been awarded an Effie for outstanding communications effectiveness while working with Johnson & Johnson.
Saudia received her BA in psychology at Eckerd College and a Master's in Integrated Marketing Communications from Northwestern University. A resident of Annapolis, Maryland, Saudia is currently board Vice President for the Anne Arundel Conflict Resolution Center helping to direct marketing efforts, and has served on the board of First Night Annapolis.